Product design and interfaces built for how your users actually work. We start with research, not with aesthetics.
What is covered
From problem definition to final screen designs. We cover the full design process: research, information architecture, wireframes, visual design, and prototype.
User interviews, usability testing, and competitive analysis to understand what your users actually need before designing anything. Findings are documented and influence design decisions directly.
Low-fidelity flows and site maps to validate structure, navigation, and content hierarchy before committing to visual design. Changes at this stage cost far less than changes later.
Polished screen designs with component specifications, spacing rules, typography, and color documentation. Designed for consistent implementation, not just to look good in a presentation.
A documented library of components, tokens, patterns, and usage guidelines. Reduces design and development time for every subsequent feature and keeps your product visually consistent.
Clickable prototypes for stakeholder review, investor demos, and user testing sessions. Built in Figma with realistic interactions that communicate intent clearly.
An expert review of an existing product identifying usability problems, accessibility issues, and areas where users are likely dropping off or getting confused.
Clean Figma files with annotated specs, exported assets, design tokens, and a handoff walkthrough. Developers know exactly what to build without guessing.
How it works
User interviews, stakeholder sessions, and an audit of any existing product. We define the core problems to solve and the users whose needs drive the design.
Low-fidelity flows and wireframes to validate structure before any visual design begins. This is where structural decisions get made, when they are least expensive to change.
High-fidelity screens, a component library, and an interactive prototype for review and testing. Design decisions are documented with the reasoning behind them.
Usability testing with real users, analysis of findings, and design revisions. We iterate until the design meets the agreed success criteria.
Good fit for
Founders building a product for the first time who need a design partner, not just a deliverable
Engineering teams that build without a dedicated designer and need design leadership for a new feature or product
Companies whose product has grown faster than their design system and needs a proper foundation
SaaS products with retention or activation problems that are likely tied to UX friction
Organizations preparing a product for a funding round or enterprise sales process where design quality matters
Tools and technologies
FAQ
Also from Fliqwave
We build what we design, with a clean handoff between design and development on the same team.
UX design and brand work for ecommerce storefronts on Shopify, Magento, BigCommerce, and Salesforce Commerce Cloud.
Better UX reduces bounce rates and improves dwell time, which supports search ranking signals.
Tell us about your environment and we will scope an engagement that fits your team and budget.